About Herb

Herb Ammons

Herb is the founder of Happy Life Secrets—a practical guide to building the life you actually want.

He doesn't teach theory. He shares what works. His approach cuts through the noise: happiness, health, and financial peace aren't separate goals to chase. They're connected. And when you understand how they work together, everything gets easier.

No gurus. No overnight transformations. Just research-backed strategies that have been tested and proven over time.

Brand Origin Story

Happy Life Secrets wasn't built on a breakthrough moment.

It started with questions.

After years of building a life of intention—navigating relationships, health, and financial stability—Herb kept hearing the same thing from friends, family, even strangers:

"How did you build this kind of life?"
"What's the actual process?"

The truth? There was no secret formula. Just small decisions, repeated consistently. Habits that compounded. Mindset shifts that changed everything without being dramatic.

But most people never learned this. They were stuck chasing the next goal, the next fix, the next version of themselves—always searching, rarely satisfied.

Herb realized: what if the answer isn't out there? What if it's already in your hands—you just need a clearer system?

That's why Happy Life Secrets exists.

Not to sell you a dream. Not to promise a perfect life.
But to show you what's actually possible when you stop overcomplicating it.

This isn't about becoming someone else. It's about building a life you don't need to escape from—one choice at a time.

That's the real secret.

Download FREE EBOOK, The Pursuit Of Happiness, Empowering Women for a Joyful Life, by Herb Ammons

Collaborative Partnership

Together with his wife Gladys, a successful public relations entrepreneur and author of "Small Business Playing Big: The Game of Government Contracting," Herb has co-authored motivational content that reflects their shared commitment to inspiring others.

Their collaborative approach adds depth and authenticity to the Happy Life Secrets brand, demonstrating the power of partnership in both business and personal growth.